
As members of the Retail Jewelers Organization
(RJO), we travel to Antwerp, Belgium, the Diamond Capital of the World, to
purchase diamonds for our store and for our customers. The trip is a
chance for us to buy directly from the world's best diamond
cutters and dealers. This means real savings and a truly unique selection
for our customers. Read and learn more.
Located just 30 minutes north of Brussels in
northern Belgium, Antwerp is home to literally thousands of the world's
best diamond cutters and polishers. It is a city whose stature and among
diamond cutters and whose prominence in the development of diamond-cutting
techniques date back to the 17th century. It was around that time that
diamonds were discovered in South Africa, a discovery that lead to an enormous
influx of rough diamond material to Europe. The majority of it
traveled through Antwerp, and the city flourishes still today as the
worlds leading diamond center, where it is estimated that an astonishing 70% of
the worlds diamonds go to be cut, polished and distributed.
In Antwerp, we are given the opportunity to purchase
diamonds in the most direct manner possible. We buy directly from DeBeers'
foremost diamond dealers, a collection of dealers and cutters who are hand
selected by DeBeers based on their proven skill at cutting the rough into fine
polished diamonds and their ability to then sell those diamonds in the
marketplace. Buying directly from these dealers means we truly eliminate
the "middle man." Our diamonds are direct from the mine, to
the cutter, through us and to you.
Our purchases in Antwerp result in a truly
unique diamond buying experience for our customers - the finest selection
a the very best prices. We travel over 10,000 miles to avoid additional
markups from importers and distributors, and in turn pass along
direct-from-the-cutter savings to you. But our commitment doesn't stop
there. In addition to buying diamonds for our store, we offer our services
as a diamond broker for customers who prefer the "personal" touch of having
their stone hand-selected and delivered. You simply choose the size, cut,
color and clarity of the stone you desire and then rely on our expertise in
hand-selecting a stone that is guaranteed to please.
Few jewelers can offer the satisfaction of knowing
that your diamond was carefully and personally selected from among the world's
largest diamond collections. Few can offer the warmth in knowing that your
diamond made the shortest possible trip from the earth to your heart. We
offer you both.
If you are shopping for a diamond and are interested
in learning more about our Antwerp diamonds, please contact us. We are
Your Hometown Jeweler...
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